Webinar: Building a Strong Service Directory to Increase Revenue June 7

Every newspaper can grow consistent core revenue by having a strong Service Directory. The smaller the paper, the bigger the Directory should be! Sign on to this webinar to learn how to double and triple this important revenue base.

The cost to attend is $35. Sign up today!

Meet the Presenter
Janet DeGeorge spent 13 years at the Mercury News– much of it as a manager in the paper’s state-of-the-art classified advertising department. She then relocated to southern California as recruitment advertising manager before moving to Arizona where she was the classified advertising director of the Scottsdale and Mesa Tribune for seven years. DeGeorge is a former vice president of the Western Classified Advertising Association, a key speaker at regional and national advertising conferences and has produced numerous articles and webinars regarding classified advertising. DeGeorge has been the president of Classified Executive Training & Consulting since 2001. She specializes in classified sales training for sales reps and new managers, outbound sales training and the redesigns of print and online products and rate packages to uncover new revenue sources.

PALMY Ad Contest Entry Deadline June 9

The PALMY Advertising Contest annually honors the best newspaper advertising in South Carolina. This contest recognizes and promotes individual efforts by advertising staffs of South Carolina newspapers, encourages creativity in advertising sales, layout and copy writing, and fosters excellence in newspaper advertising, which in turn produces maximum results for newspaper advertisers. View rules and enter online.

Ad Sales Basics June 22

Join us at SCPA Offices in Columbia on Thursday, June 22, from 10 a.m. until 3 p.m., as we cover the basics of advertising sales and get your revenue-producing staff off to a great start!
Ad Basics, SCPA's popular quarterly sales training workshop, is designed for newspaper ad sales employees with less than a year’s experience.
Alanna Ritchie, Ad Director for the S.C. Newspaper Network, will conduct this full-day workshop. A veteran of weekly and daily newspaper sales, Ritchie will help attendees understand sales basics, including selling against competition, dealing with objections, closing skills, basic design and consultative selling.
Attendees will receive our Ad Basics notebook, which contains a wealth of helpful information that Ritchie has collected over the years.
Cost to attend is $45, which includes a boxed lunch.
Register here.

LegalEase Webinar: Changes to the FOIA June 22

You’ve probably heard that the FOIA reform bill has been ratified and is awaiting the governor’s signature, when changes will take effect. What will the new law mean for your news gathering?
Join SCPA Attorney Taylor Smith and Executive Director Bill Rogers online Thursday, June 22, from 2-3 p.m. as we discuss these changes.
From fees and response time to enforcement – we’ll get you up to speed and answer your questions.
This online discussion is part of SCPA's free LegalEase Web series, sponsored by the SCPA Foundation Smoak Fund. There is no cost for you or your staffers to participate, but you must register in advance so we can send you the log-in instructions.

SCPA Contests

2016-2017 Ad Contest Rules

2016 News Contest Winners

2016 Collegiate Contest Winners

2015-2016 Ad Contest Winners

2015 News Contest Winners

2015 Collegiate Contest

2014 Ad Contest Winners

2014 News Contest Winners

2013 Ad Contest Winners

2013 News Contest Winners

2013 Collegiate Contest Winners

2012 Ad Contest Winners

2012 News Contest Winners

2012 Collegiate Contest Winners

2011 Ad Contest Winners