Ferns, Nature’s Colonists

Ferns, Nature’s Colonists Tom Poland Posted June 28, 2022By Tom PolandA Southern Writerwww.tompoland.nettompol@earthlink.netFerns bless us with classic Southern settings but doing so isn’t always easy. Random winds pick up fern spores and scatter them, their destiny determined by fate. Many end up lost at sea. Some fall on barren places...

A key question: What’s next?

A key question: What’s next? By John Foust, Advertising Trainer Gregory talked to me about a lesson he learned in his early days of selling advertising. “In one of my first presentations, the prospect rejected my ideas for a new campaign. Back at the office, my ad manager must have...

Vintage Enamelware

Vintage Enamelware Tom Poland Posted June 24, 2022By Tom PolandA Southern Writerwww.tompoland.nettompol@earthlink.netI was visiting the past at the Lincoln County History Park when I spied a graceful blue enamelware pot sitting among fire logs. Warm memories came from that cold enamelware. Yes, that forgotten pot sent me reeling through the...

Boneyards

Boneyards Tom Poland Posted June 24, 2022By Tom PolandA Southern Writerwww.tompoland.nettompol@earthlink.netTheir name belies their beauty, though its definition rings true. “Boneyard, | ˈbōnyärd |Noun, informal, a cemetery.” A cemetery they are, the resting places of maritime forests conquered by the sea. I’ve written about boneyards, now and then spelled bone...

Aldo’s Bench

Aldo’s Bench Tom Poland Posted June 21, 2022By Tom PolandA Southern Writerwww.tompoland.nettompol@earthlink.netThe bench you see overlooks an estuarine creek. That creek snakes its way into a wider creek, Pine Creek, I believe, that snakes its way into the Hampton River, which spills into the Atlantic near Pelican Creek Natural Area....

Bob’s Store

Bob’s Store Tom Poland Posted June 6, 2022By Tom PolandA Southern Writerwww.tompoland.nettompol@earthlink.netThe store’s filled to the brim with antiques. They hang from the ceiling. They fill aisles. It’s a place I could check out for hours. Why there’s even a …Wait a minute. I’m ahead of myself. Antiques didn’t catch...

Outcomes

Stuart Neiman Cartoon: Outcomes Posted May 24, 2022By Stuart Neiman This content is being shared through the S.C. News Exchange and is for use in SCPA member publications. Please use appropriate bylines and credit line

Two advertising goals: Attention and Retention

Two advertising goals: Attention and Retention By John Foust, Advertising Trainer As mentioned in previous articles, there are two types of advertising: image and response. Image advertising – sometimes known as institutional advertising – is designed to give people a good impression of the advertiser. (“We’re the dealership that cares.”)...

Porch Sitting

Porch Sitting Tom Poland Posted May 24, 2022By Tom PolandA Southern Writerwww.tompoland.nettompol@earthlink.netIt’s a vanishing art, porch sitting. There was a time, though, when folks retired to the porch just to pass the time. As a boy, I sat on my parent’s screen porch and counted the trucks going by. When...

The Leak

Stuart Neiman Cartoon: The Leak Posted May 9, 2022By Stuart Neiman This content is being shared through the S.C. News Exchange and is for use in SCPA member publications. Please use appropriate bylines and credit line

Folk Medicine Remedies

Folk Medicine Remedies Tom Poland Posted April 29, 2022By Tom PolandA Southern Writerwww.tompoland.nettompol@earthlink.netLike the Black Crowe’s “Remedy, and its line, I need a remedy”, folks of yesteryear needed remedies and they came up with them. We call their aspiring cures “Folk Medicine.” Once again I’m writing about home remedies, folk...

Far from home

Far from home: Ukrainian couple who fled war-torn Kyiv now staying with daughter in Hartsville Posted April 20, 2022By Bob SloanIf Petar and Alla Rusinov seem a little distant when you first meet them, there is good reason.The Rusinovs, now staying with their daughter in Hartsville, were forced to flee...

Through Broken Glass

Through Broken Glass Tom Poland Posted April 19, 2022By Tom PolandA Southern Writerwww.tompoland.nettompol@earthlink.netThe old church just wanted to be left alone, but that didn’t happen. Someone shot out her windows. Some kid’s BBs shattered panes, leaving sharp jagged edges in their wake. Panes hanging like guillotines gave a gray catbird...

A good idea is worth the wait

A good idea is worth the wait By John Foust, Advertising Trainer When I was a kid and jumped to conclusions about something, my father often said, “Hold your horses, son.” That’s an old saying that means, “Whoa! Stop and think carefully before making a decision.” Dad had a lot...