A: Yes, it is technically lawful for a newspaper to sell its original content (photo, video, copy, etc.); however, civil liability may stem from such sales when the subject of the original content sues for damages. In essence, you will almost always be protected from using a picture of that person in your news reporting, but if you sell that picture in your online store, the pictured person may have a claim against your paper for appropriation of their likeness if permission or compensation is not provided.